Yixue Lin
Angestellt, Junior Consultant, factor-a part of Dept
Bis 2020, Marketing, Otto-von-Guericke-Universität Magdeburg
Cologne, Deutschland
Werdegang
Berufserfahrung von Yixue Lin
Bis heute 3 Jahre und 2 Monate, seit Mai 2021
Junior Consultant
factor-a part of Dept
5 Monate, Juli 2020 - Nov. 2020
Marketing/E-CRM Analyst
Staiy
• Digital User Experience: Proposed data-driven ideas to optimize digital shopping experience • Marketing performance analysis: Created automated report dashboard to monitor and adjust digital marketing campaigns • Consumer Acquisition: Analyzed web shop traffic and user behavior to increase customer acquisition and adjust segmentation
5 Monate, Juli 2017 - Nov. 2017
Marketing Coordinator
Volkswagen Group China
• Consumer Analysis: Provided insights of consumer behavior to improve customer experience at second-hand car stores • Sales: Conducted biweekly only auctions andcreated sales report with Excel and PPT
2 Monate, Apr. 2014 - Mai 2014
Marketing Assistance
Xingchen Group, Rundu Hotel
- Marketing Communication: Assistance in hotel routine work and promotion events - CRM: Dealing with customers' feedbacks, complains and emergency - Interpretation: English interpretation in lobby, restaurant and during city tours
Ausbildung von Yixue Lin
4 Jahre, Okt. 2016 - Sep. 2020
Marketing
Otto-von-Guericke-Universität Magdeburg
Online consumer research marketing methods and analysis secret of innovation
2 Jahre und 10 Monate, Sep. 2012 - Juni 2015
Human resource management
South China Agricultural University
3 Jahre und 10 Monate, Sep. 2011 - Juni 2015
Busisness English
South China Agricultural University
Sprachen
Chinesisch
Muttersprache
Englisch
Fließend
Deutsch
Gut
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