Presentation Transcript

1. Communicating Interculturally Excellence in Business Communication, 7e

2. Intercultural Communication • Global marketplace • Multicultural workforce Excellence in Business Communication, 7e

3. The Global Marketplace Opportunities Challenges • Growth Potential • New Customers • New Markets • New Sources of Labor • Work Opportunities • Laws and Customs • Volatile Currencies • Ethical Standards • Labor Skills • Politics and Economics Excellence in Business Communication, 7e

4. Advantages of a Multicultural Workforce • Diverse markets • Broader viewpoints • Expanded talent pool Excellence in Business Communication, 7e

5. Challenges of Intercultural Communication • Meaning of words • Significance of gestures • Importance of time and space • Rules of relationships Excellence in Business Communication, 7e

6. Enhancing Intercultural Sensitivity • Understanding concept of culture • Overcoming ethnocentrism • Overcoming stereotyping • Recognizing cultural variations Excellence in Business Communication, 7e

7. The Concept of Culture • Shared systems • Priorities • Attitudes • Rules Excellence in Business Communication, 7e

8. Established Cultures • Automatic • Coherent • Complete Excellence in Business Communication, 7e

9. Negative Cultural Attitudes • Ethnocentrism • Xenophobia • Stereotyping Excellence in Business Communication, 7e

10. Cultural Pluralism • Accepting distinctions • Avoiding assumptions • Avoiding assumptions Excellence in Business Communication, 7e

11. Cultural Variations • Contextual • Legal and ethical • Social • Nonverbal • Age • Gender Excellence in Business Communication, 7e

12. Cultural Context • Decision-making practices • Problem-solving techniques • Negotiating styles Excellence in Business Communication, 7e

13. Legal and Ethical Behavior • Seek common ground • Withhold judgment • Send honest messages • Respect differences Excellence in Business Communication, 7e

14. Social Behavior Differences • Work and success • Roles and status • Use of manners • Concepts of time Excellence in Business Communication, 7e

15. Nonverbal Differences • Greetings and touching • Personal space • Facial expressions • Eye contact • Posture • Formality Excellence in Business Communication, 7e

16. Age Differences • Youth-oriented cultures • Senior-oriented cultures Excellence in Business Communication, 7e

17. Gender Differences • Influences on Communication • Workplace hierarchy • Decision-making styles • Problem-solving styles Excellence in Business Communication, 7e

18. Improving Intercultural Communication Skills • Study other cultures and languages • Respect communication styles • Speak and write clearly • Listen carefully • Use interpreters or translators • Help others adapt to your culture Excellence in Business Communication, 7e

19. Studying Other Cultures • Social customs • Clothing and food • Political patterns • Religious and folk beliefs • Economics and business • Ethics, values, and laws Excellence in Business Communication, 7e

20. Learning Languages • Facilitate communication • Build language skills • Choose words wisely Excellence in Business Communication, 7e

21. Respecting Cultures • Communication preferences • Degree of formality • Level of directness • Writing or speaking Excellence in Business Communication, 7e

22. Use plain English Strive for brevity Provide transitions Use proper addresses Cite numbers carefully Avoid slang, jargon, and humor Writing Clearly Excellence in Business Communication, 7e

23. Speaking Clearly • Speak distinctly and slowly • Rephrase when necessary • Seek feedback • Don’t patronize • Confirm agreement Excellence in Business Communication, 7e

24. Listening Carefully • Vocal patterns • Pitch • Tone • Speed • Volume Excellence in Business Communication, 7e

25. Using Interpreters or Translators • Human beings • Interpretation • Cultural context • Non-verbal cues • Software • Translation • Words and phrases • Gist of the message Excellence in Business Communication, 7e

26. Helping Others Adapt • Speaking and listening • Conference calls • Face-to-face conversations • Reading and writing • Intranet sites • Email and instant messaging Excellence in Business Communication, 7e