• Schedule a call
SEO in 2019 – Part 1

SEO IN 2019 – PART II

  • November 1, 2019
SEO Services Provider Company

What can and cannot be obtained using SEO, read the first part of the article: SEO in 2019 – Part I

Payment schemes for SEO services. Are there guarantees in SEO?

Warranty

One of the common questions asked by SEO service customers is the issue of warranties. SEO is a strange, unreliable thing; the reputation of contractors is often dubious. Of course, I want to play it safe and get a guarantee of the result.
Let’s see what is possible and what is not.

There are no guarantees of results in SEO

No conscientious contractor can guarantee you that in such a time frame your traffic or positions will grow in such a volume. SEO doesn’t work this way; it’s not a direct purchase. Speaking beautifully, an SEO performer indirectly affects the likelihood of a future result. We increase the attractiveness of your site for search engines that do not publish the rules of the game, do not report to anyone and are in no way under our control.

Yes, there are recipes that often bring results – working with the site’s settings, usability, content refinement, and everything else that we discussed in the section “What the contractor does”. But in the same way, there is a thousand and one reasons why these actions can give a weak result: actions of competitors or their current dominant position, change of algorithm (if you are not involved in rough manipulations, you should not be afraid of sanctions due to a change in algorithms, but the terms out of sight can grow) and so on. If you have already come under sanctions, you can only expect a time out from under them, but not guarantee in any way.

In addition, force majeure such as falling traffic in the subject due to external reasons.
You may not get the return from SEO because you mainly compete in price and at the same time your prices are often higher than those of competitors. Here you must first change something in the business model.

As in all other services where the final result depends on third parties, whether it is a trial, GR or brokerage services, the specialist takes money for his work, promising only to do everything possible to achieve the result, but cannot guarantee you the result.

In SEO, payment schemes are possible that protect the interests of the customer

Another thing is that risks can be shared in one way or another between the customer and the contractor, tying the contractor’s fee to achieve the result. As a customer, you most often risk some money and, more importantly, potential costs of missed opportunities, and your contractor should be prepared for the fact that his work will not bring profit.

Payment for items

We have already discussed in detail that positions are not the result. They are all different and they do not guarantee either traffic or conversion. For example, if you have high positions, but bad snippets – link descriptions on the search results page – then you won’t get traffic anyway, since your links will have a low CTR.

If the snippet says, “best price” and your price is just average, there will be no conversion. Do not settle for payment schemes for items and do not offer them yourself, this is a dead end.

Fixed Payment

Often, companies set aside a fixed budget for SEO. Then no one bothers to agree with a SEO contractor on a fixed amount of monthly services. In combination with prepayment according to the results of the report, this scheme is simple for the customer and comfortable for the contractor. Performers work best for those customers with whom it is pleasant to work – and fix makes work more pleasant.

The downside is that the volume of services is not the result, but the means to achieve it. If you prefer piecework schemes, a fix in its pure form will not suit you.

Pay for traffic

Traffic is not a business result in most cases (the exception will be media sites with advertising monetization). However, this is the most convenient trade-off metric. Our SEO Services Provider & Specialists understands how much traffic he will bring, and the customer can easily figure out what further return he will receive from this traffic.

The difficulty is to separate traffic as a result of active SEO-actions from everything else, including the natural growth of traffic from search, which can occur on its own, without the participation of external specialists.

In such cases, we fix with the customer the current level of traffic from the search, remove all requests containing the brand name from it (since in fact it is not search, but direct traffic) and we make a forecast on the excess of traffic over the natural background as a result of our work. Sometimes we offer schemes where the bonus for the result is not tied to a unit of traffic, but to grades for growth – for 5%, a small bonus increases, for 10% a little more, and so on.

The risk of the customer in this case is understandable: traffic may not turn into money. And what is the risk of the contractor? The fact is that the customer can delay the implementation of site improvements proposed by the specialist, and traffic will not increase even though all the necessary work has been done.

Payment for applications

Customers of SEO Services would be happy to transfer all the risks to the performers. There are applications from SEO – get a percentage. No, I’m sorry. In practice, such schemes rarely work. As with any affiliate scheme, increased risk must be offset by increased opportunities for business management. If I risk my money, I want to understand that the sales department is working as it should, that the prices are not overpriced, that the market is needed in this form and so on.

The customer rarely wants to let SEO into business processes. In response, the SEO contractor is unlikely to be ready to make its fee dependent on factors that it does not affect – the prices and activity of competitors, the quality of logistics, the experience of sales managers, etc. Of course, there are productive exceptions to this rule, but certainly not at the start and not for any type of business.

Fix + Bonus for the result

In practice, the most common scheme is when the SEO contractor receives a small fix to offset the costs of the project and earns a bonus for the result.
Whatever the scheme for paying for SEO Services, the contractor’s tasks do not change – this is the same list of one-time and regular tasks.

Prise

Different contractors evaluate their services very differently depending on their experience, geographic location and so on. It is very rude to say that SEO support for an online store will cost from 900 USD per month, a small site with services from 600 USD, a large content project like the media from 1200 USD per month. Prices below this level indicate that the contractor does not have many years of experience conducting SEO projects and does not understand the economy of the service.

If you are sure that the business needs more SEO traffic, appoint a person in charge of the company, give it the budget and time of the developers, as well as the right to hire outsourcers and put them in the CMS site and in analytics.

LOOKING FOR CERTIFIED & EXPERIENCED DEVELOPERS
  • Flexible Engagement
  • NDA Protection
  • 100% Satisfaction
  • 24X7 Support
  • Moneyback Guarantee
Get in touch
Address

Office Number: 124, 1st Floor, Tower B, iThum, Sector 62, Noida, Uttar Pradesh 201309 (India)

Contact info
  • baniwalinfotech
  • +91-120-4223346
  • +1 4842722766
  • +44 2086386428
  • Facebook
  • LinkedIn
  • Instagram
  • Pinterest

We’ll guide you, work with you and deliver the best

Ready? Contact Us


FAQ’s

We sign NDAs and Confidentiality Agreements as required by the client. All our employees work for us full-time and are bound by company Confidentiality and Non-Disclosure clauses. Additionally, for sensitive projects, we can sign custom NDAs.

We evaluate the results regularly, we test our work (we do both development and acceptance testing), we present it to you, we ask for customer feedback, so the customer knows what they need. They are getting what they are paying for. Also, we have constant communication with the client, so that there are no surprises and we proceed with development only after the client's approval.

Since the project (website/application/CRM) is developed individually for each client, we treat each job as their own. So, if the customer wants to take control and manage it themselves, we have no objection to doing so. However, in some cases where the application is developed using proprietary code, payment terms may vary on a case-by-case basis.

Our project management process covers everything from inception to successful completion of the project. We first understand the requirements and plan based on them, prioritize the tasks and start the execution with a well-structured process flow. During the execution, we make sure to track and monitor the progress of the project and during the final phase, we make sure to troubleshoot, test and deliver it with the final report of the project.

We have extensive experience working with clients in various time zones. Based in India, we operate as a remote-first company with team members across the United States, Europe, and South-East Asia. This global presence allows us to serve clients worldwide, regardless of location.

Our immensely talented technical team consistently thinks out of the box, producing truly innovative solutions leading to outstanding end results.

We are very excited about our work, and we enjoy doing it. We provide regular updates via email & messages and regularly show demos to our clients to ensure our customer’s satisfaction.

We set up a dedicated team for every project that consists of project manager/account manager, developers, UI/UX designers, QAs and business analysts. The team always keeps you in the communication channel and updates you about the progress of your project. Since you are the owner of the project, we assign full rights of the project to you only with mutual consent.

Maintaining and improving client satisfaction is our top priority. We achieve this through prompt customer support, whether during the project or after completion. We provide ongoing instant support once the final delivery is made and the web/app is live whether these are weekdays or not. We care for our client's websites/apps and take immediate actions to provide you the best solutions for any queries from our client's. So, if there are any bugs or defects in these 45-days period after the project is live, we will fix it free of cost.

哆哆女性网海外网站seo优化南京网站设计公司排名近几年最好看的谍战片微信个性签名在哪博罗建设手机网站属猪陈姓起名字鬼武者2下载刚出生宝宝起名爸爸姓张妈妈姓杜怎么起名沈阳高端做网站建设网站建设微信商城网站制作辣鸡公司起名蒲桃木推广网路营销外包捷克论坛上饶制作网站公司网站建设公司有哪些彦字女孩起名打分100分的起名网周易五行命理姓普女孩起名seo网络优化教程公司起名大全周易起名用媛女童网名网站建设书籍网站优化一般会做什么关键词优化满诗词魔兽世界招募网站设计制作企业淀粉肠小王子日销售额涨超10倍罗斯否认插足凯特王妃婚姻不负春光新的一天从800个哈欠开始有个姐真把千机伞做出来了国产伟哥去年销售近13亿充个话费竟沦为间接洗钱工具重庆警方辟谣“男子杀人焚尸”男子给前妻转账 现任妻子起诉要回春分繁花正当时呼北高速交通事故已致14人死亡杨洋拄拐现身医院月嫂回应掌掴婴儿是在赶虫子男孩疑遭霸凌 家长讨说法被踢出群因自嘲式简历走红的教授更新简介网友建议重庆地铁不准乘客携带菜筐清明节放假3天调休1天郑州一火锅店爆改成麻辣烫店19岁小伙救下5人后溺亡 多方发声两大学生合买彩票中奖一人不认账张家界的山上“长”满了韩国人?单亲妈妈陷入热恋 14岁儿子报警#春分立蛋大挑战#青海通报栏杆断裂小学生跌落住进ICU代拍被何赛飞拿着魔杖追着打315晚会后胖东来又人满为患了当地回应沈阳致3死车祸车主疑毒驾武汉大学樱花即将进入盛花期张立群任西安交通大学校长为江西彩礼“减负”的“试婚人”网友洛杉矶偶遇贾玲倪萍分享减重40斤方法男孩8年未见母亲被告知被遗忘小米汽车超级工厂正式揭幕周杰伦一审败诉网易特朗普谈“凯特王妃P图照”考生莫言也上北大硕士复试名单了妈妈回应孩子在校撞护栏坠楼恒大被罚41.75亿到底怎么缴男子持台球杆殴打2名女店员被抓校方回应护栏损坏小学生课间坠楼外国人感慨凌晨的中国很安全火箭最近9战8胜1负王树国3次鞠躬告别西交大师生房客欠租失踪 房东直发愁萧美琴窜访捷克 外交部回应山西省委原副书记商黎光被逮捕阿根廷将发行1万与2万面值的纸币英国王室又一合照被质疑P图男子被猫抓伤后确诊“猫抓病”

哆哆女性网 XML地图 TXT地图 虚拟主机 SEO 网站制作 网站优化